Earthtalent by Bolloré: a hands-on solidarity program
Created in 2008, the participatory Earthtalent by Bollore program is built around the values of courage, innovation and entrepreneurial spirit presented in the Group’s “Ethics and Values” Charter. Its reference and action framework are the UNO’s millennium development goals. This societal program promotes and supports community projects that employees are involved in and, in this way, contributes to local development.
Earthtalent defi ned three specifi c objectives consistent with the Group’s commitments to society:
• contribute to the millennium sustainable development goals and in particular the empowerment of women
• involve employees;
• and produce a sustainable local impact.
Performance indicators have been defi ned for each of the strategic objectives identifi ed above. They make it possible to assess each project quantitatively and qualitatively.
To achieve its objectives, the program relies on a network of local ambassadors, bringing together 760 employees across the world who are involved to different degrees in the projects.
Selection of projects
Every two years, calls for projects lasting three months are opened in certain areas in the world (Africa in 2010 and 2014; Asia and Latin America in 2012 and 2013).
The project’s stated objectives and results are examined annually, through a reporting campaign.
Annual renewal of the funding is subject to the project’s declared objectives being in line with the results obtained.
Since its creation in 2008, 37 projects have been supported in 14 countries (9 countries in Africa, 4 in South Asia, 1 in Latin America and 6 in France). Around 6,000 people have benefi ted from these actions: creation of businesses and jobs contributing to local sustainable development, access to education, setting up training modules, organizing awareness sessions on health and rights, etc.
Earthtalent by Bolloré (Album)